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Shark Week at Dubai Aquarium
Digital storytelling meets a living aquarium
DigiComm brought Discovery Channel’s Shark Week to Dubai Aquarium & Underwater Zoo through a combination of digital content, interactive LED screens and the aquarium setting.
What we delivered
The exhibit used a CGI shark-cage entrance created with interactive LED screens. Digital content formed part of the visitor journey alongside the living aquarium.
The visitor experience
The entrance establishes the shark encounter before visitors move into the wider exhibit. The project film shows the digital display treatment in the attraction.
Project details and film from DigiComm’s existing portfolio.